By Becoming a BAS Authorized Reseller Partner, you can:

Gain credibility: Capitalize on the BAS brand, which commands recognition and respect in the marketplace. Catch the momentum: Join the wave of insurance agents, brokers and consultants setting the pace in the industry by offering online benefits administration as a value added service.

Reap rewards: Team with the best to add value for customers and drive growth and profitability with BAS. Strengthen your relationship with BAS and its sales organization. Position your company to take advantage of more sales opportunities than ever before.

Partner Relationship Categories:

BAS Registered Partners – Enjoy access to a wide variety of BAS channel partner online account quoting, setup and management tools.

BAS Specialized Partners – Have integrated BAS and its subsidiaries’ services into their client support programs and have been able to generate a level of production that affords them and their clients’ service fee discounts and client account protection against other BAS Partners.

The Partner Registration Application Process

Apply to become an Authorized Reseller by contacting us. Call us at 1.800.945.5513, Menu Item #3, or Email us at

Upon successful submission of your application, we will review your application and we will issue you our Reseller Agreement for your review and signature. Upon contracting, we will provide you with training on our services and how to setup new accounts in our enrollment and administration system –

Direct competitors of Benefit Allocation Systems, LLC (BAS) or its subsidiaries will not be granted Authorized Reseller status pursuant to the BAS Reseller Agreement. Any entity that is owned or controlled by one of these competitors may not participate as a Authorized Partner. Ownership or control is defined as 2.5% or more.